Trade-a-Boat is Australia’s favourite magazine for boating lovers and is widely considered the boaties bible.
With a history, of approximately 40 years Trade-a-Boat magazine is still Australia’s leading source of authority and opportunity for all things marine, combining a strong mix of news and reviews of the boats, ancillary products, plus Australia’s largest used-boat classifieds. We showcase yachts up to $10million and have the buying and selling guide at the back of Trade-a-Boat magazine.
Trade-a-Boat is available at newsagents, select marinas, airports nationally and Qantas Lounge. Trade-a-Boat is built on the expectation of impartial and knowledgeable product reviews. We are a team of Australia’s most recognisable and trusted marine journalists and is ably supported by a team of boating experts.
Audience Insights
69% of readers are interested in or highly interested in feature boat tests
3.3 times - the average number of times each issue of Trade-a-Boat is read
67% of readers are aged between 30-59
1 in 8 buyers is looking to spend over $250,000 on his next boat purchase
46% have been reading Trade-a-Boat for over 5 years